SMG AGENCY | What is storytelling?

blank

TARGET AUDIENCE

Business audience: marketing and communication executives, directors, CMOs, CCOs, CEOs.

CONTEXT

At SMG, we needed to show the power of storytelling to future business partners in a creative way. In order to stand out, we wanted to avoid the typical PowerPoint presentation.

The idea we came up with was to illustrate storytelling in action—and showcase how emotion-provoking business stories can be, so we decided to use Prezi for an eye-popping visual presentation. Dive into our Prezi above, and share what you think!

 

Cherry on top: The element of surprise, the design (zoom out—and see for yourself!), and eye-popping visual effects!

 

Keywords: Simple, relatable, emotions, creative, impact.

CATEGORY

Prezi
Presentation
Explainer
Illustration
Video
Graphic Design

STORYTELLING0%
RELATABLE/EMOTIONAL0%
EXPLANATORY0%
MEMORABLE0%